What is car dealership?
A Car dealership is a business
in which new/ old cars are sold at retail. This
business is based on a dealership contract.
The contract is between the automaker and the
sales subsidiary. Car dealership involves maintenance
of cars. There are numerous old and new cars
for sale. They require proper maintenance.
The retail dealer looks after these cars. For
serving his needs, he recruits automobile mechanics.
An automobile salesperson is required to sell
the new/ old cars. The car dealer has a wide
stock of spare parts of cars. Car dealerships
in different countries are mentioned below:
Car dealership in United States:
In the United States and Canada, a car dealer
sells old as well as new cars. The former kind
of car dealership is associated with old cars.
The car dealer collects cars from various manufacturing
companies. He usually collects the old and worn
out cars which have not been sold. Then he polishes
them and repairs the different parts if necessary.
The car is then ready for sale. The new car
dealers have contract with one or two manufacturers.
They only have brand new cars for sale. The
new cars are sold at a higher price than the
old ones.
Car dealership in China: In
China, the authorized car dealerships are also
known as 4S car shops. 4S means sale, spare
parts, service and survey. The new cars in China
have a high market demand. In China, people
earn a lot of money through car dealership.
The profits of a car dealer in China are quite
high. Sometimes it is 10% of the total cost.
The percentage may vary; it may go up a little
bit or even fall by one or two percent.
The method of transaction in China is not transparent.
The amount which is mentioned in the price-tag
is usually the reduced amount; the car actually
costs much more. The extra amount is paid in
black money.
Car dealership in Europe: In the European countries,
there is a network of distributors. These distributors
have a collection of spare car parts and motor
vehicles, which are supplied to them by various
companies. These distributors in Europe are
also known as dealers.
Car dealership has become a profitable business.
A car dealer makes a huge amount of profit by
selling a new/ old car. Since people go for
two/ four wheelers when they have a good bank
balance, a car dealer can expect to generate
good business.
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